Effect of Motherhood on Women’s Preferences for Sources of Health Information: A Prospective Cohort Study

To examine what sources of health information are preferred by first-time mothers-to-be and how these preferences change by
the time their child reaches school age. Women expecting their first child (n = 649), recruited in a randomized trial of early
childhood caries prevention at all five public maternity hospitals in Adelaide, were questioned about their preferences for
health information. Their preferences were assessed again 4 and 7 years later. Answers at 7 years were compared with those
of a population-based cohort of mothers with a first child of the same age. Parents were listed most frequently as a preferred
source of health information during pregnancy (67.8%) followed by health care practitioners (48.8%). By the time the child
reached school age, 78% listed health care practitioners as their preferred source compared with 15.5% listing parents, 21.7%
friends and relatives, and 13% the Internet. Data from the population-based comparison group of mothers with a first child
of similar age mimicked those of mothers enrolled in the trial. Mothers put a lot more trust in information received from
health care professionals than they did before their child was born. This can create opportunities for enhancing the effectiveness
of community health initiatives.