Next-generation virtual consumer sensory and behaviour science: The evolving role of virtual reality eye-tracking—A graphical perspective

Publication date: May 2026

Source: Acta Psychologica, Volume 265

Author(s): Abdul Hannan Bin Zulkarnain, Dorina Szakál, Balázs Boncsarovszki, Chengfang Tao, Zoltán Kókai, Attila Gere