Comment on Marjanovic, Struthers, and Greenglass (2012). We build on the authors’ ideas, data, and interpretations to suggest future avenues for research, focusing on situations that hold potential for empathic concern to shape helping responses. Specifically, we suggest investigating the time course of reactions to natural disasters and the group membership of the victims as moderators. Additionally, we suggest that considering different forms of helping responses and their predictors can shed theoretical light on variables that promote helping following natural disasters.